Why Progressive Businesses In Any Industry Should Be Turning To Cognitive Computing

Why Progressive Businesses In Any Industry Should Be Turning To Cognitive Computing

Winston-Salem, NC | March 6 — That’s right, we at Cognistx firmly believe that cognitive computing should be on the radar of any forward-looking business (and that’s not just because we happen to build artificial intelligence technology!). It’s because we’ve seen the value of this technology up close – and we don’t want you to miss out on its game-changing potential.

Let’s start by breaking down cognitive computing a bit, though. After all, you’ve probably heard the terms “cognitive computing,” “machine learning,” “big data,” and “artificial intelligence,” or “AI,” thrown around a lot by now, but if you’re a business professional you might be looking to better understand how the technology that powers IBM’s Watson or Amazon’s Alexa can help you from a business standpoint.

In reality, the answer is: AI can help you solve for just about any business problem as long as there is the right kind of data to learn from.

You see, AI feeds off of big data and your category knowledge, and uses that information to help you gain efficiencies, understand consumer behavior, individualize retail offers, increase the value of your database, and so much more. You should be asking, “Which of my business problems can be solved with AI?” (And we’d love to help you answer that question!)

Cognistx wants to be sure businesses understand AI so they can stay ahead – and we’re here to help you jump into the cognitive computing game with complete confidence. To help with that process, we’ve reduced cognitive computing to a set of best practices, and have set ourselves up to help you solve real-world business problems regardless of the industry you’re in.

In the healthcare business? AI can help you track effectiveness of care with more reliability, helping reduce your re-admission numbers.

Are you a supplier? AI is great at helping you divert resources when inventory needs change at the last minute.

Is retail your game? Cognitive computing can individualize offers for customers and learn their specific behaviors, getting them to a conversion quickly based on their habits.

Whatever your industry, AI is relevant. It’s time to pay attention to those buzzwords floating around out there – and to realize it’s about far more than just technology. It’s about relationships with consumers. It’s about peace of mind for business leaders. It’s about staying ahead of the curve among your competitive set.

We’d love to set up time to talk to you about how your company can partner with Cognistx to help solve your most perplexing business problems. Get in touch with us today by contacting Jill Zoria, our SVP of Enterprise Development. Or request a consultation and one of our team members will get in touch!